Thanks to recording authentic F1 engine sounds, while also having the footage of Brad Pitt and Damson Idris racing at 200 mph ...

Day 4 of the 2025 Goodwood Festival of Speed closes the event with power and precision. Featuring the wild 2000HP Ford ...

Why is F1 better than NASCAR? I mean, no offense. I like NASCAR a lot. We didn't say that. That's what you put in our mouths.

Audi F1 project head Mattia Binotto commented: “The opening of the Sauber Motorsport Technology Centre at Bicester Motion is a significant milestone as we prepare for Audi's arrival in Formula 1.

The "F1" sound team on placing mics on racing car air ducts and exhausts to capture immersive sounds of Formula 1.

Joseph Kosinski had one instruction for the sound team behind his latest feature “F1”: It needed to be as immersive as possible, and he wanted the audience to feel like they were in the car ...

Swiss company N-Dream has launched its AirConsole interactive gaming platform in certain Audi vehicles.

Updates to Audi's bestselling Q5 family keep them technologically up to date and allow them to maintain a level of comfort, style and performance that luxury compact SUV buyers are looking for.

A new date for Monaco and the addition of the Madrid Grand Prix highlight the 2026 Formula 1 schedule, which was released Tuesday.

After Audi announced it would enter Formula 1 as a full works operation, after buying into the Sauber team, everyone expected it to be ready to arrive on the grid in 2026 with a big bang. After ...

More AUDI AG While many automotive AI headlines focus on self-driving cars or flashy infotainment upgrades, Audi is quietly building something more foundational: AI that runs the factory floor.

In collaboration with Montreal'sIregular Studio, Audi's immersive experience celebrates the art of performance through light, legacy, and innovation. Open to the public all F1 weekend.