Asda claims its focus on price and its loyalty scheme delivered growth for the business in 2023. Co-owner Mohsin Issa called Asda a “supermarket powerhouse”, after the business grew its sales by 5.4% ...

The price pledge came as Asda published results showing total revenues, excluding fuel, were broadly flat last year at £21.7billion, but takings in stores open at least a year fell 3.4%.

Asda freezes prices on more than 500 items including cereals, pasta and tea until the end of August as household budgets remain 'tight' It applies to branded and own-brand items including cereals, ...

While Asda’s prices are now undercutting rivals across grocery and fuel, Tesco and Sainsbury’s remain formidable players. Tesco, for example, is raising wages by 5.2% to £12.64 an hour, ...

Asda insists the Rollback programme is a rolling one. And in a letter responding to The Grocer’s report, Allan Leighton reiterated that promotion cycles would be “up to 12 weeks”.. But there’s also a ...

Asda has announced that it will match the prices of 287 items to those sold at rivals Aldi and Lidl. Matching means that five items have gone up in price, 58 are unchanged, and 224 have decreased.

Asda has price locked a number of everyday and summer-time products to help customers save money . News you can trust since 1873. Sign In. Subscribe. Revealed: the 'best and worst' train stations ...

Asda is doubling down on its commitment to value by reducing prices by up to 45% on 1,500 “family favourite” items. The move means that nearly 10,000 of the supermarket’s products, or almost a third ...

Asda has become the first supermarket to price match both Aldi and Lidl. Applied to 287 popular grocery products, the prices have been cut by an average of 17% to match whichever discounter has the ...