The PGA Tour hosts the Arnold Palmer Invitational this week, which means golf fans will see a lot of the event's signature umbrella, adorned in the colors red, green, white and yellow.

Suddenly Arnie had his new company logo - an open golf umbrella done in four colors; red, yellow, white and green. Now it is synonymous with the Palmer name. It will also be featured on several ...

These are our favorite Arnold Palmer umbrella logo hat styles. Courtesy . Welcome to Gimme That, a GOLF.com column where we’ll highlight one notable item we think you might like.

The Arnold Palmer umbrella logo is unmistakable, and we've seen it all over the places and people Mr. Palmer touched in the time since he passed away on Sept. 25, 2016, at 87 years old. The story ...

Expect to see plenty of umbrellas at this week's Arnold Palmer Invitational, as the tournament and its participants pay tribute to the late great American, who passed away last year. For the first ...

ORLANDO -- Apparel will be a story of note at this week's Arnold Palmer Invitational presented by Mastercard, starting with the finish. In honor of the late tournament host, the winner of this ...

This week marks the start of the Arnold Palmer Invitational at Bay Hill — an annual PGA Tour event held just outside of Orlando, Fla., that has been named for the King since 2007. This year, the ...

Wake Forest is honoring Arnold Palmer, who passed away recently at the age of 87, by painting his logo on their football field. Palmer's umbrella logo will actually be ubiquitous throughout their ...

Homa has Palmer’s logo on the bottom of his bag for the event at Arnold Palmer’s Bay Hill Club & Lodge in Orlando, Fla. He also had Palmer’s umbrella logo on his hat while speaking with the ...

Golf fans can expect to see lot of the event's signature red, green, white and yellow umbrella through the Invitational. But how did this image become associated with Palmer? The story actually dates ...

Arnold Palmer’s umbrella logo will be a prominent fixture on Wake Forest playing fields and athletic uniforms this year in homage to its most famous alumnus, who died recently. The logo will ...