In-depth Amazon coverage from the tech giant’s hometown, including e-commerce, AWS, Amazon Prime, Alexa, logistics, devices, and more. Amazon is testing a newly redesigned homepage that stresses ...

The new Amazon homepage design. Although the new design isn’t too different from the old one, it does feature a few noticeable tweaks. For one thing, there’s a new black menu bar at the top of ...

Amazon is using generative AI in its Starfish project to automatically improve product listings by gathering data from across ...

Amazon launched on July 16, 1995, with a million book titles and a vision. Learn how Jeff Bezos turned it into a $2 trillion empire over 30 years.

Thursday morning, Amazon increased the rollout of the new homepage design it has been testing for several months. As long as you're using a fairly updated browser, prepare to see a bolder look.

This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. Amazon.com began rolling out its new homepage design late Friday ...