Building an SEO-friendly website navigation can also help indicate ... If we look at our previous examples for site hierarchy and structure, then adding keywords is relatively straightforward ...

Pubcon 2017, the multi-day conference for digital marketers, wrapped up last week in Las Vegas. For those of you who were unable to attend (like me), chasing down recap and reaction articles is ...

However, you should already know your keyword phrases, so it doesn't hurt to add them into your keyword ... Why Prioritize Content Creation Over Off-Page SEO? Off-page SEO involves actions taken ...

If you’re looking to boost your SEO without adding any extra content to your web presence, the first thing you’re going to want to do is optimize any existing web pages and content that ...

Driving them to your site is the next logical step in getting them to convert. One of the main goals of SEO is to drive targeted traffic. Social networking is about connecting with your audience.

Why is SEO important to a website? Why would you want to optimize ... what it does, the price, how to add it to a cart, how to purchase it and how to pay. What do you do when your entire ...

Search Engine Land » Platforms » Google » Google Search Console » SEO 101: Which URL versions ... to properly set up your website in Search Console by adding all versions of your domain ...

PR and communication professionals can greatly enhance their measurement strategies in today’s digital landscape by integrating SEO metrics ... to a greater share of website traffic.

When people talk about high-priority SEO activities ... revisit older pages and content on your site to see whether there are opportunities to add contextual links pointing to more recent content ...

But do you really need to add a ton of web content pages or blog posts to your site to improve your SEO? Let’s take a look. Is Content Really King? When crawling a website, Google looks at many ...