The NBA generated more than 5 billion views across social media platforms during this season’s NBA Finals, up 215% from last ...

The deciding game 7 became the most-watched NBA Finals game in six years as the Oklahoma City Thunder defeated the Indiana ...

Sunday’s game, however, caps a series between two smaller-market teams that drew relatively low viewing figures.

According to preliminary data from Nielsen, which will be releasing final numbers on Tuesday June 24, the winner-take-all ...

Game 7 of the NBA Finals between the Indiana Pacers and the Oklahoma City Thunder drew record-breaking numbers.