The brand’s new logo is as serendipitous as it is straightforward, but no less sublime. It almost feels like an intervention ...

Abstract: AI is here now, available to anyone with access to digital technology and the Internet. But its consequences for our social order aren't well understood. How can we guide the way technology ...

ASHEVILLE, N.C. (WLOS) — UNC Asheville held a June 3 news conference to unveil its new logo and brand for Bulldogs' athletics ...

The Orlando Magic unveiled a new logo and three new uniforms Tuesday as part of a rebranding for the franchise. As part of ...

According to Brian Chesky, the original wordmark appeared "too thick", while the icon was "too thin". Read on.

FIFA unveiled the official logo for the next five editions of the U-17 Women’s World Cup, all of which will be held in ...

Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a shoe stripe, as a way to differentiate its shoes from ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

"Our findings suggest that the integration of regulation on device design into new policy further reduces the appeal of vapes to young people. However, compared with people who have never smoked ...

It took 18 months for design agency Koto to deliver this update on the Amazon logo. Unveiled earlier this month, the logo features a "more empathetic" smile with an expanded shaft and point ...

“We are not sending any GPU designs to China to be modified to comply with export controls,” a spokesperson said in a statement to CNBC. The Financial Times was the first to report the ...

This includes the HBC Stripes and various company names, logos, designs, coat of arms and brand trademarks. The Company released the following statement from Greg Hicks, President and CEO ...