With covid-19, there is not one but two new realities shaping up, and both call for a new approach from digital marketers, says Terry Mo, Director – Performance at OMD. As we move through the covid-19 ...

<p>Lebanese media planners crawl towards the multiscreen world of brand building Since the revolutionary invention of the Internet, media channels have been changing year after year, urging agencies ...

Vuclip, a premium mobile video on demand (VOD) service for emerging markets, has released its Global Video Insights (GVI) from a survey it conducted across more than 8,500 users spanning the emerging ...

Grayling, global communications consultancy, has announced the launch of its new office in Nairobi, Kenya. The establishment of Grayling’s Kenyan operation cements its presence in Africa and the new ...

Wedding and portrait photographer, Asim Ijaz considers capturing portraits a work of art. In the video below, he explains his process on how to capture a beautiful portrait photograph. Agora images ...

Coca-Cola has agreed to swap some brands and buy a 17 percent stake in Monster Beverage Corp. for about $2.15 billion, increasing its bet on the burgeoning energy drink market. The move is part of a ...

“We live in an amazing world and we waste it on the crappiest generation of spoiled idiots; everything is amazing and nobody is happy.” That’s a pretty harsh judgment by Mexican-American comedian ...

The world is full of citizen journalists and today, it only takes a phone camera to start telling a story. In the video below, Agora Images curates the world’s best images for the hashtag ...

When people were confined to their homes last year, due to the COVID-19 pandemic, the desire to stream television, films and videos online increased even further as consumers needed an escape from the ...

British entrepreneur, John Wilford, has launched a new marketing agency, JW International (JWI) to serve the Middle East region. This new business will be based on the same ethos as its sister ...

Omnicom Media Group’s OMD has signed an exclusive agreement with Emerging Markets Intelligence and Research (EMIR) to provide brands with rich market insights and analysis. Omnicom Media Group’s OMD ...

Have you ever wondered who funds the Internet? Who pays for all the content and services that we enjoy online for free? The answer is advertisers. They fund the “free Internet” and they are the reason ...