3 Great Ads is a long-running Thinkbox and Campaign series. The idea is not only to explore some of our greatest ads in the ...

As part of a series celebrating the winners of the inaugural Meta Agency Awards, this article focuses on Havas’s outstanding ...

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CMOs are increasingly trying to stay abreast of our fast-changing socio-political times in order to better connect with the mood of the nation. When done successfully, it can significantly improve ...

The new ad, titled ‘Elf Squad’, helps consumers protect their financial identity during the festive period instead of ...

With a Golden Globe nomination secured even before its release, the record-breaking series returns on December 26, backed by ...

The fitness company unwraps its new spot and brand platform on Christmas day.

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Publicis Regression Based Attribution (PRBA) provides advertisers with powerful tools and consistent measurement to ...

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Like many other brands, what’s different this Christmas is the retailer’s use of artificial intelligence (AI) to drive this ...