India witnesses rise in digital marketing jobs at the entry level in 2024; roles in programmatic advertising show rapid ...

The cinema exhibitor is looking at growing its media business across new markets in India, under the restructuring led by ...

With this tie-up, Amazon's MX Player content will reach to over 23.5 crore smart lock screen users of Glance in India.

Cross-channel marketing has transitioned from being just another buzzword to becoming indispensable in delivering customers ...

The campaign will be launched across digital platforms, television, and social media channels.

As we celebrate the winners and finalists of these now-global awards, we look at how they began, what they stand for, and why they’re important.

Cross-channel marketing has transitioned from being just another buzzword to becoming indispensable in delivering customers cohesive and personalised experiences, says the vice president for data ...

Targeted at media buyers and publishers, the new ad tool, Magnite Audiences, is available for activation in India and ...

The American author known for his adventurous storytelling, Jack London (real name: John Griffith Chaney), was enamoured with ...

Abhirup Datta has been appointed as the CEO of Sokrati, in addition to his current role as CEO, Performance Practice.

The latest ad films and campaigns from brands like Bakingo, Lay’s, CYLNDR, Flipkart, The Sleep Company, Voltas, Dabur, ...

Research by Ormax Media shows that India’s paid streaming audience has dipped by 2% in 2024, indicating challenges for SVOD ...