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As the leader of Hormel's hub for innovation, consumer and shopper insights, brand diagnostics, and technology, Selk finds that social listening is a great way to understand changes in consumer ...
During a recent CGT webinar, Samantha Mitchell, chief digital officer at CONA Services, provided attendees with an inside look at how the company modernized its customer engagement platform.
AI is increasingly becoming the engine behind design decisions, as showcased by companies such as L'Oreal and Estée Lauder. This AI system will learn over time, refining its accuracy and intelligently ...
Kraft Heinz Building KraftGPT Generative AI Assistant As It Moves Toward ‘Self-Driving’ Supply Chain
Consumer goods companies can use generative AI to address both planned and unplanned interruptions in their manufacturing processes, dramatically improving their manufacturing efficiency.
Nestlé Purina is scaling its single-sign-on (SSO) digital solution to provide an info hub for pet owners and a valuable source of consumer data for Purina.
This AI system will learn over time, refining its accuracy and intelligently aligning the demand and supply sides of the business. During a recent CGT webinar, Samantha Mitchell, chief digital officer ...
Until now, all fast-moving consumer goods brands have been able to grow rapidly and at a steady pace, but lately businesses are facing tremendous pressure to sustain a constant growth rate. Some ...
How Is AI and Machine Learning Changing the Way We Manage the Supply Chain? Shifting consumer demands, geopolitical uncertainty, labor constraints, and residual pandemic-era behaviors can all have a ...
Goya Foods has launched a new website to help shoppers find recipe inspiration, placing an emphasis on the mobile experience since that accounts for a majority of the brand’s web traffic.
While quantum computing carries lofty expectations for its ability to solve complex calculations at almost incomprehensible speeds, it remains years away from mainstream use (with much debate about ...
"With the bold ambition to capture 100 million global first-party records, we will be able to build a deeper understanding of our consumers and own the end-to-end relationship." "Work and rest come in ...
Nestlé Purina is scaling its single-sign-on (SSO) digital solution to provide an info hub for pet owners and a valuable source of consumer data for Purina. PepsiCo CCOs Cara Keating and Bryan Santee ...
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