Since then, the extra-soft ice cream has continued to grow in popularity—with Blue Bunny adding new flavors and even soft Twist Pints, which blend two ice creams together with a ribbon of flavor ...

which previously expanded in 2024 with the launch of Twist Pints, blending swirled flavors. Blue Bunny launched the Soft Scoopables line in 2023 to bridge the gap between retail ice cream and soft ...