Did you know that 77% of B2B buyers don't talk to a salesperson until they have done their own research? Or how about that 66% of marketers say email nurturing is the best way to engage leads? Those ...

Did you like this article? Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access… Ayaz Nanji is a ...

A recent Oktopost survey reveals employee advocacy and corporate social strategies are reshaping the landscape of B2B ...

An example of this category is the Noob Beginners’ Guide to Online Marketing. Nothing if not comprehensive ... more information about the latest thinking in B2B social media. This is simply my view on ...

B2B marketers are using email, search and content marketing to find leads with the highest ROI, according to the 2020 Chief Marketer B2B Marketing Outlook Survey. But the biggest challenges to ...

At MarketingSherpa’s B2B Summit in July 2011, MECLABS released results from its 2012 B2B Marketing Benchmark Study. This infographic highlights how B2B marketers are optimizing their demand generation ...

B2B marketing trends keep changing and you need to be one step ahead. The most important part in using the infographics is not to submit them wherever you can. The trick is to make them really useful.

Infographics are now commonplace in marketing strategies ... In this design, Trobaugh designs a “B2B sandwich” to showcase all the inventions by industries that make your lunch perfect.

Here are five B2B marketing strategies that we've helped ... bylined articles, white papers and infographics, and then promote it across every channel. With lengthy B2B sales cycles, companies ...

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What sort of impact do you want your B2B content marketing to make ... entices people to investigate the path back to your door. Infographics are a great way to do this. They might seem like ...

Educate buyers with thoughtful infographics, e-books and expert ... rabbit hole if no one bothers to track results. In B2B influencer marketing, it’s important to pre-define your goals and ...