Publicis Groupe has bagged the media mandate for Mars, Inc., the makers of M&M's and Skittles, from British advertising group ...

Publicis Groupe SA has won a major new client, snagging the $1.7 billion ad portfolio for M&Ms and Snickers owner Mars Inc.

The Drum has learned that WPP has lost the American conglomerate’s multi-billion dollar account, with Publicis to lead its media, production, paid social and influencer and connected commerce ...

The company is shifting the bulk of its communications work under Interpublic Group, led by Weber Shandwick Collective, while ...

Britain’s biggest advertising company has suffered a fresh setback after losing a $1.7bn (£1.3bn) Mars contract to a French ...

Publicis will now handle media for brands such as Snickers, M&Ms, Royal Canin, and Pedigree. - Mars. Publicis Groupe has won ...

Mars announced its latest global agency review in November last year, shortly after the US food giant acquired rival ...

Publicis Groupe has taken another huge client from WPP, this time the multinational food producer Mars, an account valued at ...

Mark Read’s exit has created a leadership vacuum. Who will fix WPP now? Experts discuss whether the next CEO can drive bold ...

Publicis Groupe has won the US$1.7 billion ($2.6 billion) global media business, following a six competitive review. The ...

Mars, Incorporated has unveiled a major shakeup to its global marketing structure with the launch of a new agency ecosystem ...

This move follows Coca-Cola’s decision earlier this year to hand its North American media business (~$800 m) over to Publicis as well. The Mars account, which includes media planning, buying ...