Take-Two CEO Strauss Zelnick recently shared some interesting thoughts on the matter: In an interview with GamesIndustry, he said it's not something to worry about because AI doesn't really exist ...

Grand Theft Auto 6 will no doubt have millions upon millions of players, but Take-Two CEO Strauss Zelnick won't be one of them. In an interview, Zelnick said he's not a gamer, though he does share ...

As the leader of Take-Two Interactive, Strauss Zelnick is on a mission to help the gaming company become the most “innovative, creative and efficient entertainment company in the world.” ...

That tempering aside, though, Zelnick does think AI research is a big deal, and he's interested in using it to make games. Rather than making development cheaper overall, AI tools will "just raise ...

Sweet new vehicles are coming to Grand Theft Auto Online pretty soon, and some evidence suggests we could be dealing with the ...

In a Thursday interview with CNBC's Jim Cramer, Take-Two Interactive CEO Strauss Zelnick said generative artificial intelligence has potential to change the company's business. Stream NBC 5 for ...

Recently, an audio recording claiming to feature Take-Two CEO Strauss Zelnick talking about the release plans for Grand Theft Auto 6 emerged online, but don't get too excited just yet.

A story has been doing the rounds that Strauss Zelnick, the CEO of GTA publisher Take-Two, thinks games should be priced by the hour. This has come from a quote in Take-Two's Q2 earnings call when ...

Strauss Zelnick can certainly close with some great GTA 6 statements like: "That's great. It's a wonderful data point, and yet we still have to deliver an amazing, perfect video game.

Take-Two CEO Strauss Zelnick believes putting major "frontline" titles on a subscription service like Game Pass will no doubt help drive memberships, though he suggested this may only work for so ...

Take-Two CEO Strauss Zelnick says the Red Dead Redemption price on Switch and PS4 is excellent value for the money and a “commercially accurate” price for the 13-year old game.

Take-Two CEO Strauss Zelnick recently shared some interesting thoughts on the matter: In an interview with GamesIndustry, he said it's not something to worry about because AI doesn't really exist ...