News

Following the recent announcement that WPP has rebranded its media arm as WPP Media, the Irish business of the global media ...
Global ad investment has more than doubled over the past decade, with Alphabet, Meta, and Amazon accounting for more than 70% ...
Core has launched a new brand platform for retailer Currys called “For the Tech You Love”. The campaign is designed to ...
Vodafone Ireland has launched a new multi-platform campaign called “A Stranger’s Tale,” that is centred around a six-part ...
Live from this cycle, the supermarket’s latest OOH burst brings a colourful mix of food-focused copy and mouth-watering ...
We’ve seen proof of the power of negativity for ourselves through our own research from The Interesting Index, our quarterly ...
While the latest digital ad spend report from IAB Ireland shows that companies like Meta and Google continue to maintain a ...
To mark its success, Boys+Girls created a simple but bold campaign called “Three is Now One” with the brand’s iconic 3 logo ...
Kerrygold, which is part of Ornua, has used the garden to promote its cream cheese range and the partnership with OMD and ...
Glanbia Performance Nutrition and Opinions won the coveted Grand Prix award at the 19th MII All Ireland Marketing (AIM) ...
The Media Solutions team at The Irish Times Group has teamed up with dentsu Ireland and Electric Ireland to launch a new ...
Electronics retail outlet Currys has swapped specs for sparks in their latest Outdoor campaign, leaning into romance, whimsy, ...