Blue jeans, which were worn by both genders, represented a step towards equality. Women wore pants regularly now, and everyone was starting to show a whole lot more skin.

Get the Levi’s Women’s Classic Straight Jeans (originally $60) on sale for $42 at Amazon! Please note prices are accurate at the date of publication but are subject to change.

A new documentary, “Riveted: The History of Jeans” (out Monday, Feb. 7, ... and Strauss’ legendary blue jeans operation was born. Wealthy women started wearing denim at dude ranches. 5.

Disco, Brooke Shields, Jordache and the trend of distressed denim reigned in the 1980s, while the 1990s saw a mix of wide-legged club and raver looks with UFOs and Girbauds.Women-owned companies ...