St Leonards based agency Channelzero has teamed up with Sanitarium for its new Weet-Bix campaign, launching Weet-Bix blends. The new spot sees a group of middle-aged people enjoying the new cereal.

Channelzero has extended its partnership with Sanitarium, winning creative duties for the new Weet-Bix Blends range as well as Weet-Bix’s Blue Box, one of Australia’s most recognisable brands ...

With ex-Bachelor Sam Wood and his fiancee Snezana Markoski at Macquarie Centre for the launch of the new Weet-Bix Blends range, the only questions that needed to be answered were how many can they ...

With ex-Bachelor Sam Wood and his fiancee Snezana Markoski at Macquarie Centre for the launch of the new Weet-Bix Blends range, the only questions that needed to be answered were how many can they ...

With ex-Bachelor Sam Wood and his fiancee Snezana Markoski at Macquarie Centre for the launch of the new Weet-Bix Blends range, the only questions that needed to be answered were how many can they ...

My new favourite is the Weet-Bix Blends Energize. #bigaussiekid #weetbixblends #whatsyourblend.' New project: Last month Sam announced they were partnering up with the Australian cereal brand: ...

A debate has erupted over a beloved cereal staple, proving that Aussies’ breakfast rituals are as sacred as they are personal.

Weet-Bix responds to ‘wild’ breakfast debate. A man who turned to the popular cereal brand for help settling an ongoing “argument” with his wife has had the row settled once and for all.

A debate has erupted over a beloved cereal staple, proving that Aussies’ breakfast rituals are as sacred as they are personal.