This type of perm makes straight hair look wavy and natural. It’s also a great style if you want your difficult-to-curl hair to look like it has more volume. ...

Classic perms have ruled hairstyling for decades, adding volume and texture with the help of chemical changes. The technique ...

Discover a simple and effective volume hack that works across all hair types — whether you have curly, wavy, or straight hair. This quick styling trick adds instant lift and fullness without weighing ...

Naturally wavy or curly hair holds perms longer than straight hair. Furthermore, the length of time for a perm also fluctuates depending on how well one cares for their hair.

Short for "permanent hairstyle," a perm is a chemical treatment thats alter the structure of your hair follicle to transform straight hair into wavy or curly hair. A perm isn't completely ...

And just like that: the bubble perm is back. From Bella Hadid to EmRata and Katie Holmes, it seems many with naturally straight hair can’t resist the nostalgic pull of the ’80s classic.In fact ...

The first time I permed my hair, I was probably about 12.I wanted wavy mermaid hair, and my mom obliged me with a box perm from the drugstore and went to town on my head, wrapping perming solution ...

“Alkaline perms are the most damaging to your hair because our hair lives on the acid side of the pH scale,” says Gillen. “Most perm solutions, like ammonium thioglycolate, are very high on ...

Two decades after losing out to straight hair, perms are once again a popular solution, particularly with young boys, who are inspired by celebs with waves. But men and women, ...