Varsity last year settled an $82.5 million antitrust class-action lawsuit brought by a class of cheer customers who alleged the company used monopolistic practices to exploit its captive market.

June 18, 2025 /PRNewswire/ -- Varsity Spirit, a division of Varsity Brands and a global leader in cheerleading, dance team and band apparel, camps and competitions, and yearbook, proudly announces ...

DALLAS — Varsity Spirit announced Wednesday it will be launching the world's first professional cheer league. The Pro Cheer League, starting in 2026, will have four teams and give athletes ages ...