Brilliant billboard advertising can stop you in your tracks, embracing larger-than-life design and clever copy to grab the attention of passers-by. It's a diverse space, but while TV adverts might ...

Origins: The advent of new technologies has prompted significant changes in the advertising industry, including that venerable stand-by, the roadside billboard. No longer solely static displays of ...

The Liquid Billboard advertising campaign from Adidas has been awarded the Outdoor Grand Prix at the Cannes Lions International Festival of Creativity. The campaign, from Havas Middle East ...

Advertising Opinion. Ramu Ramanathan. Jan 03, 2012. Opinion: OOH: In search of transparent rates and metrics. Is the case for billboards overstated, asks Ramu Ramanathan, group editor, Haymarket Media ...

Billboard Advertising, Including FYC Ads, “Took Off Like a Rocket Ship” in 2022. Film and TV companies preferred the ease of vinyl billboards while luxury brands opted for hand-painted displays.

Billboards celebrating birthdays have proliferated across the country since the pandemic lockdown. People who design and sell the ads pin the boom on the availability of digital billboards that ...

Capital One UK has launched a new campaign, featuring a transparent billboard, aimed to highlight lack of transparency around APR. Created in partnership with Rise at Seven and Built by Kinetic, the ...