The campaign features India’s Cricket-duo: Yuvraj Singh and Virender Sehwag, encouraging consumers to scan a Thums up pack and get a chance to win a seat on Toofan. From March 1 to April 30 ...

Thums Up has rolled out its campaign for the upcoming Men's ICC T20 ... We are partnering with ICC and Oaktree Sports, for a 24-hour match pack screen marathon, making World Cup 2022, the most toofani ...

for a 24-hour match to pack to screen marathon, making World Cup 2022, the most toofani World Cup you have ever seen. Dum hai toh dekho #WicketSeCricket” Thums Up has been a longstanding partner ...

Consumers can purchase a Thums Up, scan the QR code on the pack and express their views to become a part of Thums Up Fan Pulse.

Thums Up has launched a Charged Promo Pack which will have a unique QR code behind the label that needs to be scanned. The Thums Up buyer has to enter the code to take part in the contest.

About how Thums Up will benefit, Gupta says, "There is in-film placement of the product. Events are also on the cards, but these will be finalised after discussion with the company." ...

Hero MotoCorp has announced a collaboration with Thums Up and introduced a special edition of the Mavrick 440. Christened the Mavrick 440 Thunderwheels, it serves as a limited-edition version of ...

Coca-Cola's marketing team aimed to grow their largest beverage brand, Thums Up. As a low-cost purchase lacking high emotional appeal, the brand heavily relied on building its appeal by tapping ...