Serif fonts, such as Times New Roman ... clarity and technological innovation. Most obviously, the tech giants that have taken over the world across the last two decades have enthusiastically ...

On the other hand, sans serif fonts lack the extra lines – “sans ... Just Curious: Answering your every day's questions about life, travel, tech and more.

a research scientist at tech company Adobe. Most commonly used fonts can be broken into two types: serifs and san-serifs. Serif fonts, like Times New Roman and Garamond, have decorative “wings ...

Sans-serif fonts are simpler looking than serif fonts and are popular among many brands, including tech giants Google and Microsoft. The font type is also known to be more accessible because it ...

Garamond might be elegant, but it screams luxury fashion more than bleeding-edge tech ... digital displays, sans serif it would be. Apple's choice was Myriad, a font made for Adobe.

It replaces the previous word mark which featured a classic, traditional serif font. The new word mark also drops the word "University" from the school's main logo. "The Texas Tech word mark is ...

and tech for over 20 years. Microsoft is replacing its Calibri default font with Aptos, a new sans-serif typeface that’s inspired by mid-20th-century Swiss typography. Previously known as ...

But in practice, “font” is often used as a synonym for “typeface,” including by Microsoft employees interviewed for this article.) The big divide in the world of typeface is between serif ...