Let’s be honest—most businesses think they’re targeting the right customer. But thinking it and proving it are two very ...

Google has added more ways for businesses to target their known customers with AdWords campaigns. As of this month, advertisers can upload phone numbers and mailing addresses for Customer Match ...

Target says it has pulled a book from its Black History Month collection after a customer noticed it mislabeled three prominent Civil Rights icons.

A target market customer profile identifies the customer most likely to buy your product or service. While some companies create products around a customer profile, others identify the customer ...

Icon is partnering with Saphetor to develop new approaches for clinical trials focused on precision medicine and rare diseases.

Automotive customer data platform and marketing automation engine Fullpath announced an integration with DealerBuilt’s Oplogic variable operations platform of CRM, desking, F&I menus, equity ...

The post Target Customer Warns Against Using Their Credit Card For Promotions To Earn Gift Cards. – ‘I guarantee you are probably being charged for that gift card.’ first on TwistedSifter.

A survey carried out by Sapio Research, on behalf of Skout PR shows ineffective targeting, failure to engage with prospective customers, and lack of differentiation are the top 3 risks when it ...

LONDON (Reuters) -Thirteen people have been arrested in Romania after phishing attacks against Britain's tax office HMRC, in which authorities suspect stolen data was used to fraudulently obtain ...

Target says it has pulled a book from its Black History Month collection after a customer noticed it mislabeled three prominent Civil Rights icons.