Description of Target Market. Marketing exists to educate consumers about available products and services. A target market simply defines the consumers or groups most likely to purchase a ...

Examples of Market Segmentation. Market segmentation is an integral part of a company's marketing strategy. It is the process of breaking down a larger target market into smaller, more homogeneous ...

2. Target market. A well-designed target market description identifies your most likely buyers. In addition, you should discuss at least two or three levels of segmentation.

Your target customers are those who are most likely to buy fromyou. Resist the temptation to be too general in the hopes ofgetting a larger slice of the market. That’s like firing 10 bulletsin ...