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Sunsilk, the haircare brand from the Unilever stable, is all set to don a new look. This will not only include a new brand position, but a complete transformation that includes communication ...
Unilever is doing away with the word “normal” on the packaging of its beauty products and respective advertisements.
Sunsilk, a haircare brand, increased brand awareness and sales by launching a competition that offered consumers the possibility of being part of a new Vietnamese girl band.
Unilever debuted Sunsilk in the United States, a line of hair-care products already in stores in more than 80 countries worldwide and maintaining sales of more than $1.2 billion a year.
Unilever is investing £6.5m in the UK relaunch of its “power brand” haircare range Sunsilk, the second revamp since 2003, in yet another attempt to take on market leader Procter & Gamble’s Pantene.
Consumer goods giant Hindustan Unilever is in advanced talks to acquire four-year-old direct-to-consumer startup Minimalist for up to $350 million, according to two people familiar with the matter.
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2024 Top 100: Inside Unilever's Business-wide Streamlining - MSNHair care grew in the mid-single digits, with Sunsilk, Unilever's biggest brand in the category, benefiting from its successful 2023 relaunch and the introduction of new formats.
Unilever is taking a unique approach in introducing its new Sunsilk shampoo in the U.S. by running an ad campaign featuring three actors who play a girl’s best gay friends. The effort supports ...
Unilever is globally consolidating the creative accounts for its beauty and wellbeing brands into WPP. The consolidation means WPP will take on creative responsibilities for Clear, Dove, TreSemmé, ...
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