“If you want to avoid feeling FOBO, you have to separate what you want from what you do to try to get it,” McGinnis said.

Everyone in marketing and sales knows what FOMO is, but what about FOBO? FOMO, of course, is Fear of Missing Out. When something is scarce, or in danger of vanishing, it becomes more desirable.

First reported by Polygon, two parents in the US are suing Epic Games over limited-time sales of Fortnite skins and cosmetics ...

Interest rates rose in 2022, negatively impacting cryptocurrencies and high-growth stocks. FOMO drives investors to risky, high-growth assets without understanding the risks. Avoid FOMO by ...