Fundamentally, smart ball technology is not so different from other video assist technologies currently being used in football. These tools are flooding in thick and fast for good reason.

The smart football will attempt to carve out a piece of the traditional football market, which saw $48 million in U.S. sales in 2014, a 10 percent increase in the past five years, according to the ...

Unlike some other smart sports gear we've seen, this football never has to be charged.The sensors inside are in a constant sleep mode, and must be woken up each time before you use the ball. You ...

The official NFL football provider announced that the smart ball will officially go on sale on Sept. 8 for $199.99 on Wilson.com. In order to use the smart ball, you must download the app, which ...

The new football is similar in a lot of ways to the smart basketball that Wilson released last year.It has sensors inside (mostly accelerometers; Wilson says gyroscopes are too power-hungry for a ...

The "Wilson X Connected Football," a smart football that works with Bluetooth to tell you things like how good your spiral is, is both fun and frustrating.

Wilson Sporting Goods is first and long the high-tech football market. The company is touting what it describes as the world’s first smart football in a bid to capture the next generation of fans.

Football hasn’t suffered a “supernatural” ball since, even as the technology marches ever further into the Smart Ball era. Still, who knows what comes next at the 2026 World Cup?