When creating a brand identity, some would say the most important job is to make sure the design is totally unique in order ...

The 1990s ushered in a radical new era for typography, as the rise of desktop publishing democratised font design and ...

When it comes to web fonts, designers have many options to choose from. Google Fonts library has over 600 font families, but many of those are unversatile and unsuitable for body copy. Here are ...

And yet, if you go to Castledown Primary School's home page you’ll see a friendly, sans-serif font created specifically for the East Sussex, England school.

When modernism became the dominant aesthetic during the mid-20th century, its sleeker-looking, sans serif fonts came to symbolize ideas of a contemporary cutting edge.

Sans serif fonts, which are plain, can appear modern and informal. Visual consistency gives readers a sense that they know where they stand; it helps to build trust.

A sans-serif font is just what it sounds like–a typeface without serifs. In the image below, you can see two fonts that are frequently billed as among the web’s most readable.

And Comic Sans, neither script nor odd, should be in the running for the official Army font. It is simplistic, nostalgic, aesthetically pleasing and easily enjoyed by everyone and anyone with even ...

Sans-serif typefaces have been in circulation since at least the 18th century. (Serifs are the little lines that decorate the ends of letters in fonts. Sans serifs omit them.) Minimalist design in ...

Because of this, I’ll always remember that Ding Tea’s strong serif is reflective of its commitment to traditional ingredients, whereas Chatime’s hand-drawn logo hints at its creative, experimental and ...

The font is a sans serif style typeface, with two unusual features: It slants slightly left, which is a rarely used design principle in typography, and it's full of holes.