By now, most Rolex fans have almost certainly heard the "news." At next week's Watches and Wonders fair in Geneva, the brand ...

Kristi Noem posted a video from a high-security prison in El Salvador while wearing a watch with an estimated pricetag of $50 ...

Jaws hit the ground. The Reference 126529LN did not feature the name "Daytona" on the dial, and Rolex called this new Newman-esque watch "The LeMans." Here's why: Rolex didn't form its ...

Not many people can pull off a killer watch pose while stood next to a llama. But then not everyone is as cool as the Aquaman ...

was identified as a gold Rolex Cosmograph Daytona in a viral post on X. A new Cosmograph Daytona sells online for $59,500, according to online listings. She was wearing the same watch in her ...

Kansas City Chiefs quarterback Patrick Mahomes is more than just a football star. Off the field, he has a big interest in ...

If all that sounds like a downer, don’t be fooled. It’s still Daytona, there’s still a Rolex for the winner’s wrist, and riders around the globe seem to be taking a renewed interest.

Phillips says it has successfully “curated the extraordinary” with its Geneva Watch Auction: XXI bringing a possibly unique ...

Oh, and a gold Rolex Cosmograph Daytona that sells for about $50,000. Ms. Noem traveled to the prison, known as Cecot, where the Trump administration this month sent hundreds of Venezuelan deportees.

Let's take a look at five of the best, so far. In its steel form, the Daytona remains one of the toughest Rolex models to pick up at retail. It's not hard to see why, either. The timeless ...