Which feelings and emotions do different colors in logos elicit? To find out, researchers at Adobe Express surveyed 285 professional graphic designers. An infographic (below) explores key findings ...

The Psychology of Logo Design: Shape. If handled correctly, a logo can be the most powerful tool for a designer when promoting a brand. However, when all they have to work with is shape and colour, ...

The Psychology of Logo Color in How Consumers View Your Brand (Infographic) ... Size, shape, font, and other design-related details are factors in a great brand design, ...

While honing the narrative and message behind your logo should of course be your primary concern, research suggests that your logo’s design–and specifically its colors–have more bearing on ...

The Psychology of Shape in Logo Design. All logos have a shape. This is true whether they include an icon and text, just an icon, or only text. The 3 major shape categories are geometric, ...

He points to the Mountain Dew logo and iconic Nike swoosh as examples that match the brands' intended personality. He also points to Burger King's logo overhaul in the late '90s, from horizontal text ...

Graduates in this field work in teams of engineers to solve design problems in industry, the government or in consulting organizations. Graduates may also pursue their doctorate in engineering ...

Psychology for designers: making design more effective course at Nottingham Trent University allows participants to bolster their business practices through understanding consumer psychology.

The International Symposium on Aviation Psychology (ISAP) has been organized for 21 times, biennially over the past 40 years. The tradition will continue with the 22nd ISAP, to be held at the ...

Colors, we've seen before, quickly convey emotions and affect people's moods. Whether you're choosing paint for a room or are designing a presentation, this Psychology of Color chart, which ...