Every summer, millions of travelers venture to the sun-drenched French region of Provence. One of its biggest draws? Symmetrical fields of sweet-scented, violet-hued lavender. Images of them ...

This is the Côte d’Azur, the grand dame destination ... drawing in visitors in their droves: Lavender. The vast swaying fields of purple, found across Provence, are the stuff of which Instagram ...

The good life, one saturated with Provençal colours and flavours, with endless fields of lavender and ... the Alpes de Haute Provence to the golden beaches of the Cote d’Azur.

In 1995 Fages took over his parents’ sheep farm and dropped the idea of growing lavender. But a family holiday in Ardeche near Provence five years ago rekindled his interest. “There were ...