Think of the whole puzzle as your entire audience. Within that audience there are companies (pieces) with certain behaviors or traits or characteristics that can be clustered together for more eff ...

Last year correspondent Mo Rocca purchased a thousand-piece jigsaw puzzle of ... business comes from personalized puzzles. Mark explained: "You upload your picture of your dog to the website.

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You face issues ranging from what your competitive advantage is, how customers want to buy, and do you have the right people in the right seats? Not all the puzzle pieces are facing up at this stage.

Zoë Hannah is the games editor at Polygon, where she covers gaming news, reviews indie games, and writes about consuming media at the end of the world. She has about a decade of experience in ...