Telehealth company Hims & Hers is pushing the boundaries of drug compounding and testing the limits of regulators.

Though the big game has long been hallowed ground for some of the most entertaining and memorable commercials, they often don ...

Here are the six themes from Super Bowl LIX's advertising lineup: 1. Playing it safe with nostalgia and offend-nobody jokes.

Emarketer estimates that pharma TV advertising represents 8% ($4.6 billion) of the $60 billion spent on TV advertising per ...

U.K.-based ad agency DAIVID said Pfizer had a strong, positive message with its ad and scored high with intense positive emotions. The commercial was also a top performer with spikes in positive ...

Many Americans support prohibiting commercials for prescription drugs on television. But enacting that ban could be ...

Two senators wrote to the FDA Friday about the Hims Super Bowl ad, which they said misleads patients about compounded weight ...

Patients in the United States pay the highest prescription drug prices in the world — on average four times what people in other developed countries pay for the exact same brand-name medications.

Pfizer's Super Bowl ad received mixed reactions on social media, but many criticized the pharma giant for saying it will ...

Patients in the United States pay the highest prescription drug prices in the world — on average four times what people in ...

Last year marked the first time in Pfizer’s 175-year history that the drugmaker shelled out the requisite millions for ...

TV networks are bracing for possible new rules and laws with regard to healthcare/pharmaceutical TV advertising. But there might be more to come. Estimates from Emarketer say pharma TV advertising ...