Packaging design is not only about the brand ... designs that appeal to consumers while also fulfilling client briefs. Here are some of the key considerations brands need to be thinking about ...

Here We Flo co-founder shares how bold, unexpected packaging can flip the script, sparking shelf engagement and building ...

Announces an additional week for this year’s entries.

Trust Through Transparency: Smart packaging, embedded with NFC or QR codes, allows consumers to trace material origins, lifecycle impact, and disposal instructions in real time. Clear communication ...

Rivotti’s packaging designs offer an emotional connection ... Around this time, her friend encouraged her to start up a label design firm. The advice was solid — she fell in love with the ...

promote and otherwise make the product marketable and keep it clean Packaging is more than just your product's pretty face. Your package design may affect everything from breakage rates in ...