By the time the wetsuit became a must-have for an exploding population of surfers, O'Neill was poised for a windfall. Within the decade he'd upgrade to a bigger space in Santa Cruz. Within two ...

Santa Cruz, the former home of wetsuit pioneer Jack O’Neill, is losing one of its oldest surf shops. After 25 years of ...

SANTA CRUZ — Jack O’Neill, a giant in the surfing world who invented the wetsuit, is dead. O’Neill died Friday morning surrounded by family and friends, said Dan Haifley, executive director ...

“O’Neill Surf Shop will continue to offer the world’s best wetsuits and all of your other beach and streetwear needs at our other store locations on 41st Ave. in Capitola, at the Santa Cruz ...

The longtime Santa Cruz resident and founder of the O’Neill wetsuit and surfboard brand died on June 2 at the age of 94. A paddle out is an age-old memorial tradition in which surfers form a ...

Jack O’Neill, the Santa Cruz entrepreneur who opened one of the world’s first surf shops and pioneered the neoprene wetsuit that helped popularize year-round cold-water surfing, has died. He ...

Helping surfers who've paid their dues, chase the dream of qualifying is good for our sport," said O’Neill Wetsuits Director of Marketing Brian Kilpatrick. SANTA CRUZ, Calif. — The O’Neill ...

His first surf shop was located on the Great Highway in San Francisco, but in the 1960s moved to Santa Cruz, where O’Neill became instrumental in the popularization of neoprene wetsuits for ...

O’Neill, who lived in Santa Cruz — where the wetsuit division of the surf company still operates — died Friday morning, June 2, of natural causes. He was 94. In a profile of O’Neill ...

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PLEASURE POINT >> Wetsuit vanguard and Santa Cruz surfing legend Jack O’Neill died Friday morning at his home. He was 94. O’Neill was surrounded by family and friends at the time of his death ...

Advertisement Article continues below this ad Surfers honored wetsuit pioneer Jack O'Neill with a paddleout Sunday at Pleasure Point in Santa Cruz. Surfers honored wetsuit pioneer Jack O'Neill ...