Sparkling Ice, crafted by Talking Rain Beverage Company, today unveiled its Sparkling Ice® STARBURST™ RED PACK, which unites two new Sparkling ... of the fruit chew candy from the popular ...
This case study, a rebranding campaign by Mars Inc., global manufacturer of confections and other food products, revitalizes its long-standing but fading brand —the Starburst candy bar— by fancifully ...
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