It’s a brand as recognizable as Coca-Cola or Apple ... prominent designers about the Kickstarter and the appeal of NASA’s logo design. Why did your team decide to publish the NASA Graphics ...

The logo, with its thick lettering and crossbar-less A's reminiscent of rocket nosecones, was the centerpiece of a broader document called the NASA Graphics ... us about design and branding.

In a design career of more than 40 years, Mr. Blackburn developed brand imagery for clients ... Improvement Program to rebrand NASA’s classic logo, which depicted a patriotic red chevron soaring ...

Decades after sending it to design purgatory, the space agency celebrates a logo it still calls the ... the entertainment and branding liaison at NASA, “and they said, ‘Well, maybe you can ...

“Our design team wanted to update that ... who says all marks and logos need to be recognisably part of the NASA “family”. She adds: “We have to keep in mind our brand as an agency is NASA; whatever ...

“It’s a design nightmare,” Greg Patt, a publishing contractor for NASA, sighed. He was talking about the logo that’s been the space agency’s official one since 1992: the blue sphere ...

NASA has a better grasp of design than any other government ... Though individual projects have their own logos, the agency wants to ensure its primary brand remains the most recognizable to ...

According to graphic designers at theParsons School of Design ... with, NASA. They are all experts, however, regarding branding campaigns for major public or private organizations.) The logo ...

NASA’s sleek and wavy logo from the 1970s is set to make ... Though it’s popular in the branding and design industries, as well as with Gen Xers who grew up with it, the logotype was met ...

It revolved around “one stroke letters suggesting technology, propulsion, lift”, in the words of Richard Danne, who designed it along with the late Bruce Blackburn in 1974 as part of NASA’s Federal ...