Mini dramas are series with episodes 60 to 90 seconds long ... looking to exploit the latest phenomenon in Chinese media: the mini soap opera. Unlike traditional TikTok clips, which often revolve ...
Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...
Chinese streaming giant iQiyi is leaning into the trend for shortform content by curating “industrialised mini-dramas” in response to evolving audience consumption patterns in East Asia. Executives ...