Michelob Ultra keeps on using the Super Bowl to take big swings in sports. Soccer great Lionel Messi will show off fancy footwork in the Anheuser-Busch InBev beer’s latest Big Game commercial ...

Lionel Messi Meets ‘Ted Lasso’s’ Jason Sudeikis In Michelob Ultra Super Bowl Ad. The brand is betting that U.S. interest in soccer will help the beer grow marketshare in a crowded space.

Michelob Ultra unveiled its 60-second Super Bowl spot, “Superior Beach” on Thursday. The ad stars World Cup champion Lionel Messi and “Ted Lasso” co-creator/actor Jason Sudeikis.

Messi's partnership with Michelob Ultra's parent company, Anheuser-Busch InBev, began in 2020. The Super Bowl spot is part of the beer’s sizable investment in soccer.

The Anheuser-Busch brand has tapped Inter Miami superstar Lionel Messi, ... Michelob Ultra is betting that it will stand out in a crowded commercial, er, pitch.

Messi's partnership with Michelob Ultra's parent company, Anheuser-Busch InBev, began in 2020. The Super Bowl spot is part of the beer's sizable investment in soccer.

Lionel Messi has won futbol’s biggest prize. ... World Cup champion and global soccer icon will headline a Super Bowl ad for Michelob Ultra, the brand announced Thursday.

Messi's partnership with Michelob Ultra's parent company, Anheuser-Busch InBev, began in 2020. The Super Bowl spot is part of the beer’s sizable investment in soccer.

His partnership with Michelob Ultra’s parent company, Anheuser-Busch, began in 2020. The Super Bowl spot is part of the beer’s sizable investment in soccer .

MIAMI (AP) — Lionel Messi has won global futbol’s biggest prize. He’ll now be part of American football’s biggest day. The Inter Miami star, World Cup champion and global soccer icon will ...