AI message decidedly topical while its themes grapple with dual visions of reality.There's been a host of so-called immersive ambitions to alter the moviegoing experience over the decades, be it the ...

Morpheus, "The Matrix" [1]. The iconic quote from Morpheus in the movie "The Matrix" resonates with many who question the nature of reality. It speaks to the possibility that the world we perceive ...

The future of how viewers experience music, film and live performances is happening now through immersive platforms like the Apple Vision Pro and cutting-edge venues such as the Sphere and Cosm.

In 1999, “The Matrix” felt like as big of a movie event as we had seen. Maybe it was all the parodies. Maybe it’s the fact it was truly a huge smash. Then, the sequels came and weren’t as ...