Watch creamy green matcha swirl into an iced glass coated with rich chocolate — a bold, visual treat for the senses. This coffee ASMR moment blends smooth textures, vibrant color, and satisfying sound ...

Green tea reigns supreme at a popular cafe in south Sacramento, despite having a somewhat coffee-associated name. Matcha Cafe ...

The matcha slushies at one Toronto cafe have been taking the city by storm this season, but are they all they're cracked up ...

Every six weeks, the CEO of Lyft, David Risher, drives for the app. He says most riders don't recognize him but go bananas ...

In tea farms in Uji, Japan, matcha is harvested from shaded Camellia sinensis plants before being steamed, sifted, and stone-ground into what’s found inside the small aluminum tins sitting on ...

Getting your Japanese fix has never been simpler, thanks to a one-of-a-kind mega venue that wraps five different venues into ...

In fact, matcha has become so popular that The Japan Times reports that there may be a global matcha shortage this spring. Here’s everything you need to know about the shortage.

If you're looking for a wholesome alternative to clubbing minus the pricey alcohol, check out Matcha Rave by Exposure Therapy ...

That’s a lot of dinner! ... Combine 2 tsp. matcha, 1½ tsp. sugar, ½ tsp. Diamond Crystal or ¼ tsp. Morton kosher salt, and ½ tsp. instant dashi powder in a medium bowl.

While matcha has been at the center of traditional Japanese tea ceremonies for hundreds of years, it’s now gaining traction in the U.S., thanks to its purported health benefits.

Zach has been working in Japanese green tea for nearly two decades and he has a front row seat to the matcha craze. Evan Kleiman: Before we get into the current matcha debacle, I would love for you to ...

Isshiki Matcha is the latest business venture of 25-year-old Angel Zheng, who started her career as a fashion influencer. Zheng credits the Japanese concept of "ikigai" for helping her find ...