During Friday night's decisive 122-84 win over the Boston Celtics, Dončić laced up his first signature shoe, the Jordan Luka 1, in a familiar "Bred" colorway. Originally released in 2022 ...

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Earlier in the 2021-22 NBA season, Doncic debuted his soon-to-be-released signature shoe, the Jordan Luka 1, when he returned from injury for Game 4 of the Mavericks' first-round playoff series ...

DALLAS — Dallas Mavericks superstar Luka Doncic has graced the cover of a magazine deeply-engrained in the basketball scene, highlighting his new signature Jordan shoe. SLAM Magazine profiled ...

The Jordan Luka 4 will launch in April alongside Doncic's first takedown model ... used previously on the Luka 1 and making a return once again on the lateral side of the upper.

yet Doncic clearly prefers the first model. The Jordan Luka 1 has been Doncic's go-to shoe for some time. While the Jordan Luka 1 has been out of stock for years, athletes and fans can check out ...

Dallas Mavericks superstar Luka Doncic will hit the NBA Finals court in new kicks Thursday night. A special gold-trimmed edition of the Jordan Luka 1 shoes were dropped on social media Thursday ...

Fellow NBA star Paolo Banchero also wore his own PE (player edition) version of the Luka 1. Doncic debuted his next signature shoe with Jordan, the Luka 2. The Lake Bled colorway of the shoe will ...

IN AUGUST 2021, Jason Kidd had been on the job as coach of the Dallas Mavericks for just over a month when he flew to Slovenia to meet with Luka ... "Jordan Rules" are now being applied to Doncic ...

Luka Doncic, a.k.a. the “Pravi MVP,” has a brand-new signature sneaker from Jordan Brand on the way ... From $2 million Jordans to $1.8 million Yeezys, these are the priciest kicks to ...