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In late 2021, Greg Guidotti, the General Manager of the Sugar Portfolio at Ferrara Candy Company, told Food Business News that sales of Fruit Stripe gum had increased 4.5% over the previous year.
The brand has also recently launched the XXL Trio lollipop which Chupa Chups says is the only gum-filled lollipop in the United States that claims a multiple flavor (Tutti Frutti Pineapple, Cola ...
It’s the end of an era for Fruit Stripe, the decades-old gum brand that was known for its fruit-inspired flavors and zebra-print product: The brand’s owner is discontinuing the striped treat.
Mars Inc., which owns the 133-year-old Wrigley brand, thinks it may have an answer: repositioning gum as an instant stress reliever rather than an occasional breath freshener. In January, the compa… ...