Prime, YouTubers KSI and Logan Paul's electrolyte drink, has become a status symbol for young people. To celebrate the sale of its billionth bottle, Prime opened two limited stores in London and NYC.

Prime launched in January 2022 and is a joint creation between influencers (and former boxing rivals) Logan Paul from the US and Olajide “KSI” Olatunji, who is from the United Kingdom.

The product range is endorsed and co-founded by popular YouTubers and internet personalities Logan Paul and KSI. Prime Beverages has partnered with athletes across various sports, including ...

Hantian Zhang does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

the beverage and energy drink brand founded by social media stars and boxers Logan Paul and KSI. Mahomes will become the face of Prime’s flagship product, Hydration, meant to be a healthier ...

KSI and Logan Paul have "shelled out millions" for a Prime ad during the first quarter of the Super Bowl on Sunday evening. Fans of the two YouTubers have flooded shops stocking the energy drink ...

made by the same brand that produces PRIME energy – the drink promoted by influencer-turned-wrestler Logan Paul and YouTuber KSI that Sen. Chuck Schumer is now demanding the FDA investigate.

Scenes from the open workouts and press conference for "The Prime Card" featuring boxing matches of Logan Paul vs. Dillon Danis and KSI vs. Tommy Fury on Saturday in Manchester, England.