Since taking the helm almost a decade ago, Jonathan Anderson has reinvigorated the heritage-steeped Loewe perfume line, creating a sprawling spectrum of scents that never veer into predictable ...

Jamie Dornan is in the bath. That’s the simplest way to describe the new Loewe Perfumes campaign, which finds the Irish heartthrob lounging in the tub, dark hair wet and eyes smouldering.