Local TV stations are experiencing an advertising windfall this election cycle, thanks to a record amount of U.S. political ad spend. Why it matters: Despite an influx of new ways to reach voters ...

Allen Media Group has hired the investment bank Moelis to market the 28 local stations it owns in an effort to reduce its ...

BIA’s local television advertising forecast—which rolls up linear TV, TV Digital, and connected TV (CTV)/over-the-Top (OTT)—projects local revenue will reach $21 billion in 2025, up 3.6% from 2024 ...

Its founders believe they have a solution for the funding side that isn’t based solely on advertising but instead on content ...

The Quest To Streamline Local TV Advertising Buying & Selling, a TVNewsCheck Working Lunch Webinar on June 5, will look at where this journey is now that new players have entered the competition ...

Targeted display advertising, driven by social media, is forecast to grow 6.2%, reaching $27.2 billion. Meanwhile, local broadcast TV advertising is forecast to grow 5.9%, hitting $9.9 billion.

Comcast Advertising, the advertising division of Comcast, announced a brand-new AI creative platform that gives brands an ...

Ron DeSantis’s administration has appeared to threaten a local TV station with legal action for airing an abortion rights campaign ad. The ad in question is the same one that aired in Florida ...

Kanye West bought another local TV ad during the Super Bowl to promote his Yeezy fashion brand — and this time viewers in Los Angeles had a chance to see it. The lo-fi ad, which West said was ...

In a move that critics are calling a flagrant abuse of power, Florida’s Department of Health is threatening to bring criminal charges against local TV stations airing a campaign ad to ove ...