The future depends on local TV’s ability to move to a more automated and accessible solution, said ad leaders from Dentsu, ...

BIA’s local television advertising forecast—which rolls up linear TV, TV Digital, and connected TV (CTV)/over-the-Top (OTT)—projects local revenue will reach $21 billion in 2025, up 3.6% from 2024 ...

The Quest To Streamline Local TV Advertising Buying & Selling, a TVNewsCheck Working Lunch Webinar on June 5, will look at where this journey is now that new players have entered the competition ...

Kanye West bought another local TV ad during the Super Bowl to promote his Yeezy fashion brand — and this time viewers in Los Angeles had a chance to see it. The lo-fi ad, which West said was ...

Allen Media Group has hired the investment bank Moelis to market the 28 local stations it owns in an effort to reduce its ...

Ron DeSantis penned the cease-and-desist letters sent by Florida’s health department threatening to criminally prosecute local TV stations over their airing of an abortion rights ad ...

Ron DeSantis’s administration has appeared to threaten a local TV station with legal action for airing an abortion rights campaign ad. The ad in question is the same one that aired in Florida ...

Most of the money is spent on TV ads, and many of those ads ... Neither PAC that paid for the ads highlighted in this story replied to Local 12's requests for comment.

NEW YORK, May 8, 2025 /PRNewswire/ -- ITN, the leader in automated activation technology for local TV, and Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company ...

Targeted display advertising, driven by social media, is forecast to grow 6.2%, reaching $27.2 billion. Meanwhile, local broadcast TV advertising is forecast to grow 5.9%, hitting $9.9 billion.

In a move that critics are calling a flagrant abuse of power, Florida’s Department of Health is threatening to bring criminal charges against local TV stations airing a campaign ad to ove ...

The local candidates and campaigns are dropping some of their final TV commercials, digital ads and mailers — going on the attack — as Leon County’s primary election enters the final stretch.