Prime Video will add new streaming features like an onscreen update of betting odds when it starts its long-term NBA rights deal next month.

Prime Sports announced new interactive features and AI-powered broadcast enhancements for its NBA coverage this season, ...

It's media day for 25 NBA teams on Monday ahead of the 2025-26 season. USA TODAY is tracking the latest news and developments around the league.

Here's what OKC Thunder executive vice president and general manager Sam Presti said during his preseason press conference on Thursday.

As part of the partnership, the NBA and AWS will launch NBA Inside the Game powered by AWS, a new basketball intelligence ...