LeBron is now transitioning from basketball to baseball… in a Sprite commercial anyway. Dubbing himself as “Big Taste” LeBron takes the mound as a Sprite specialist looking to strike out the ...

I’m not usually a fan of advertising, especially the kind that tries to go all meta but sort of falls on its face. But this ... this my friends, is different. Or at least, much, much better. LeBron ...

The LeBron James Sprite Cranberry ad was famous for many reasons. The flow of the ad and the story, showing James entering the house mysteriously with the soft drink, garnered plenty of attention.

LeBron James’ latest commercial for Sprite is as canny a bit of advertising strategy as you’ll see. Young people are as well-versed in and deeply aware of advertising campaigns that promoters ...

Sprite is out with a new, baseball-themed TV ad starring the Cleveland Cavaliers’ LeBron James and hip-hop artist Kamaiyah. In the spot (:60 version below), “Big Taste Cuts Through,” James ...

CLEVELAND, Ohio -- Longtime Sprite pitchman LeBron James wants to be perfectly clear in his latest commercial for the soft drink: he would never tell you to drink a Sprite. James, who began ...

Sprite has decided to kick off an interesting marketing campaign with LeBron James. Their new ad centers around something they refer to as the “LeBron Face.” Or, in the parlance of our time ...

Here's what you need to know today: Sprite released its first commercial under its new agency ... "For the Thirsty," and includes LeBron James letting out a primal scream after blocking an ...

LeBron James was inspired by baseball icon Ken Griffey Jr. The moment ... Speaking of Nike, the shoe and apparel behemoth previewed a new commercial starring Bron and Bronny James where the ...